Revitalizing Tourism: Digital Success for a UK Travel Organization
Jun 20, 2023

Revitalizing Tourism: Digital Success for a UK Travel Organization

Discover how Digital Baraka transformed a UK tourism organization with 230% more traffic and 70% more inquiries.

Revitalizing Tourism: Digital Success for a UK Travel Organization
Services
Web Design, Search Engine Optimization
Google Ads and Visitor Engagement
Platforms
Custom Website CMS, Google Ads , AirBNB
Results
230%
Increase in Website Traffic
Results
70%
Increase in Visitor Inquiries

Project Overview

A tourism organization in the UK was struggling to attract visitors in an increasingly competitive market. Their outdated website and lack of a focused digital strategy made it difficult to engage potential tourists, reducing the visibility of local attractions and events.

Key Challenges:

  • Outdated website with poor user experience, resulting in low visitor engagement.
  • Limited visibility in search engines, reducing tourist inquiries and event participation.
  • No digital advertising campaigns to target specific audiences.

Project Execution

Digital Baraka implemented a comprehensive digital marketing strategy to increase online visibility, improve user experience, and drive inquiries.

Key Actions:

  • Website Redesign: Developed a visually appealing, mobile-friendly website featuring updated content, interactive maps, and a dynamic events calendar to engage visitors.
  • SEO Strategy: Conducted extensive keyword research and optimized the website to rank for local and tourism-specific search terms.
  • Google Ads Campaigns: Launched targeted ad campaigns to attract users searching for travel and tourism opportunities, focusing on specific demographics and regions.

Project Results

Within six months of implementing the strategy, the organization experienced measurable growth:

  • 230% Increase in Website Traffic: The redesigned website attracted significantly more visitors, with higher engagement rates.
  • 70% Increase in Visitor Inquiries: Improved online visibility led to more inquiries about local attractions and events.
  • Enhanced User Experience: The modern website design encouraged users to explore more content and plan their visits effectively.
  • Boosted Local Tourism: Increased visibility and inquiries helped drive foot traffic to local businesses and attractions, benefiting the entire community.

Digital Baraka’s strategic approach revitalized the tourism organization’s digital presence, enhancing engagement and boosting local tourism.

Revitalizing Tourism: Digital Success for a UK Travel Organization

Don’t take our word for it, take theirs!

See what our clients have to say about their journey with Digital Baraka and the success we’ve helped them achieve.

Jason Larson - Agensight X Webflow Template

“The best marketing agency that I have worked with”

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Jason Larson
Marketing Lead at Agency
Matt Parker - Agensight X Webflow Template

“Agensight helped us to increase our retention by 300%”

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Matt Parker
Growth Marketer at Studio
Anne Collins - Agensight X Webflow Template

“The team members from Agensight are truly industry experts”

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Anne Collins
Head of Mobile at Startup

“The best marketing agency that I have worked with”

“Digital Baraka exceeded all my expectations. Their innovative strategies and attention to detail transformed my business. I’m confident they will continue to achieve great success in Oman and beyond. Highly recommended!”

Jason Larson
Marketing Lead at Hook Agency

“Digital Baraka helped us to increase our sales by 300%”

"Digital Baraka redesigned my company’s website, and I couldn’t be happier with the results. They are consummate professionals, and the site turned out fantastic. Being in the Real estate, it can be challenging to communicate the nuances of our work to web designers, but Digital Baraka understood our needs and industry like the back of their hand. Their team has been instrumental to my company’s success! We’re also running PPC campaigns with them, and the results have been outstanding."

Matt Parker
Sales Agent at J Procter Developments

"Digital Baraka Made Business Growth Effortless"

“Working with the team at Digital Baraka has been an incredibly seamless experience. They set the bar high in every aspect of their work, from communication to execution. I would highly recommend Digital Baraka to any business serious about growth and achieving outstanding results!”

Shaun Hunt
Head of Veterans Contracting