Cleaning Up the Competition: Digital Transformation for a UK Commercial Cleaning Business
Discover how Digital Baraka helped a UK cleaning company achieve 60% more leads with a digital-first strategy....
Project Overview
A commercial cleaning company in the UK faced significant challenges in expanding its customer base. The business relied on traditional marketing methods such as print ads and word-of-mouth referrals, which were no longer effective in a digital-first world.
Key Challenges:
- Limited online presence, making it hard to compete with established cleaning services.
- A lack of digital lead-generation strategies to attract new customers.
- Inefficiency in traditional marketing methods, leading to low ROI.
Project Execution
Digital Baraka stepped in to modernize the company’s marketing efforts and help it reach a larger audience.
Key Actions:
- Website Design: Developed a user-friendly, mobile-responsive website that clearly showcased services, testimonials, and a contact form to encourage inquiries.
- SEO Strategy: Conducted keyword research and optimized the website for local searches to improve rankings on search engines like Google.
- Google Ads Campaigns: Created and managed targeted pay-per-click campaigns to attract high-quality leads while maximizing ad spend.
Project Results
The company saw transformative results after six months of working with Digital Baraka:
- 400% Increase in Website Traffic: The new website attracted significantly more visitors, enhancing customer engagement.
- Top 3 Google Ad Rankings: The business appeared in the top three results for competitive keywords, driving valuable traffic.
- 60% Increase in Lead Generation: Enhanced visibility and targeted campaigns resulted in more inquiries and bookings.
- Improved ROI: The shift from traditional marketing to digital methods delivered measurable growth at a fraction of the cost.
Digital Baraka’s tailored approach helped this cleaning company stand out in a crowded market, secure a steady stream of leads, and achieve sustainable growth.
Don’t take our word for it, take theirs!
See what our clients have to say about their journey with Digital Baraka and the success we’ve helped them achieve.
